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Semi- Finalists In Moody Innovation 2016

NFTE Moody Innovation Career Day Mini Pitch-A-Thon Schedule
When Tuesday, February 23rd.  Bus Departs at 7:45   
The Moody’s Foundation 
405 Howard Street
San Francisco, CA 94105

Cost: $5.00  First 30 students participating in the design challenge who submit permission slips 
​

Bus Departs at 7:45 from SLHS
9msf2:15 ​Bus Departs to School

Due April 14

​2016 Challenges - Official Entry Here

Google Submission Form Template/Prewrite
Google Slides App 5 Wireframe (minimum requirement)
Google Slides App 10 Wireframe (To present a more detailed App design)

​Moody's Community Defender Challenge
Challenge Title:
(3 -5 word sentence)
 
The Challenge:
(a one sentence version and a ≤150 word descriptive paragraph)
 
Become a neighborhood defender! Design a survey tool in the form of a mobile app that helps you solve social, environmental, or accessibility problems in your community.
We each can be leaders in our communities and make a difference. First think about all the communities you belong to (your school, neighborhood, clubs, sports teams, religious organizations, etc.). Then pick one and think about how you could best gather survey data from people in this specific community. Consider who they are, their behaviors, what they need or want…
Now design an app, with a survey tool in it, that will help you to (a) gather research about   the community you chose and (b) think of a project that could positively impact this community.

Innovation Submission Guidelines:
As an example, you might think about your school community and design a “Creative Commuter” app to learn more about the transportation behaviors of the students and why so many people drive when there are other, less costly options. You could ask survey respondents to share how they get to school and the factors that affect their choice—maybe cost isn’t key but it’s actually schedule flexibility or the need to haul heavy sports equipment. Maybe you’d want to partner with athletic team coaches and captains to get their teams to take the survey, since those students could be good targets to convert from drivers to bikers or walkers (they might appreciate the exercise and are likely to be in good shape!).
 
Use these guidelines to complete your submission:
  1. In “The Pitch” section please address the following (using 250 words or less):
    1. What community are you looking to help?
    2. What is the name of your app?
    3. Why do you think your app is different and more effective than old surveying approaches?
  2. In the “Market Opportunity” section:
    1. Who specifically is the target market that you’re surveying (age, location, interests, etc.). Remember you don’t have to try to reach everyone. Maybe your app is specially designed to get responses from elderly residents in your apartment building or teens who get to your school by walking, for example.
    2. How will you distribute your survey tool? Can you partner with any other people or organizations to get participation?
  3. In the “Questions and Features” section:
    1. What 5-10 specific questions is your survey asking to help you understand your market better?
    2. How else can you motivate your target market to participate in your survey? Will your app have any additional features or benefits to help with this?
  4. In the “Weighing Your Outcome” section, please decide which of your survey questions are the two most important. Which will you weigh more heavily than others in determining a project that will best benefit your community? How will your scoring process work?
  5. In the “Show it to the World” section, upload 5 images that show what your app will look like and how the user experience will be engaging and informative. Hand sketches are welcome! (Hint: Check out other similar apps – what elements of their design are working well)? For example:
    1. Image 1 could be the homepage for the app, which is the first screen that users see when they sign in.
    2. Image 2 could show a list of questions.
    3. Image 3 could show how the app might have additional features or benefits.
    4. Image 4 could show the final screen the user would see at the conclusion of their participation.
    5. Image 5 could show a screen providing a data report or summary of data gathered from all users.


Background:
(Who is the Sponsoring Organization?
Why is this challenge important? In ≤100 words)
Moody's is an essential component of the global capital markets, providing credit ratings, research, tools and analysis that contribute to transparent and integrated financial markets.
Built on the recognition that a company grows stronger by helping others, The Moody’s Foundation works to enhance its communities and the lives of its employees by providing grants and engaging in community service in local neighborhoods. The Moody’s Foundation, established in 2002 by Moody’s Corporation, partners with nonprofit organizations to support initiatives such as education in the fields of mathematics, finance, and economics, as well as workforce development, civic affairs, and arts and culture. For more information, please visit www.philanthropy.moodys.com.
This challenge focuses on market research and data collection in the context of bettering local communities.

Links &
Resources:
(anything you think would help a student to understand more fully or to provide additional clarification
 
Here are a few references and inspirations:
  • http://www.entrepreneur.com/article/51796
  • https://www.surveymonkey.com/
  • http://www.sciencebuddies.org/science-fair-projects/project_ideas/Soc_survey.shtml
  • https://www.qualtrics.com/blog/creating-surveys/
​Moody's Health Helper Challenge
Challenge Title: (3 -5 word sentence)

The Challenge:
(a one sentence version and a ≤150 word descriptive paragraph)
Design a fun and informative tablet or smartphone app that helps someone make healthy decisions.
Everyone wants to be healthy, but many people do not know how to improve their health. Your challenge is to create an app or game that will measure a user's current health status and provide steps/recommendations for improvement

Innovation Submission Guidelines:
For example, you may want to help kids stay active, help working professionals    find a diet and exercise plan that fits within their busy schedule, help athletes stay in performance shape, or help the elderly stay flexible. In developing your app, you should consider the following:

  1. Who is your target user? What population is your app or game for?
  2. What kind of survey can you create to collect information on your users’ current health status, background and lifestyle?
  3. How do you help your users identify and navigate the trade-offs involved in different kinds of activities? How will your app or game help them decide what new behaviors will be most effective and worthwhile?
  4. How will your app or game offer users a plan of action based on their responses? How are the results calculated? This piece is VERY IMPORTANT! Think about how you want to convey your app or game’s results to your user.
 
Use the below checklist to make sure you have covered everything prior to completing your submission:
  1. In “The Pitch” section, please answer these questions (Using 250 words or less):
    1. What’s the name of your app or game?
    2. What is your target population, and what kind of healthy decision will your app help them consider?
    3. What are the trade-offs that might be associated with this decision?
    4. How does your app or game encourage or motivate people to make these lifestyle changes?
  2. In the “Market Opportunity” section:
    1. Describe who will be interested in your app (age, interests, etc.). Who is your app helping? Be as specific as possible – thinking about the audience you’re trying to reach will help you make it happen!
    2. How will you market your app or game to potential users?
    3. Are there other apps that exist with a similar purpose? How will yours be different or complement what already exists?
  3. In the “Questions and Features” section:
  1. Give us a list of the questions your app or game will ask users to answer to assess their current state of health and lifestyle?
  2. Give us the next set of questions or activities to help users understand their healthy choice options and the trade-offs associated with their choices?
  3. What will the final output look like and how will the user be able to interpret the results?
  4. Will your app or game have any other features that will help users with their lifestyle changes or decisions? How will you make it uniquely appealing?
  1. In the “Weighing Your Outcome” section:
  1. Tell us what order your survey questions will be in, and why.
  2. Explain what survey questions will carry the most weight (be most important) and why.
  3. Discuss the algorithm (or scoring system) you will use to determine the best answer for each individual user.
  1. In the “Show it to the World” section, upload 5 images that show what your app will look like. Hand sketches are welcome! (Hint: Check out other similar apps – what elements of their design are working well)? For example:
    1. Image 1 could be the homepage for the app, which is the first screen that users see when they sign in.
    2. Image 2 could show the screen where users would input the type of decision they want to make.
    3. Image 3 could show how the app would take them through the process of defining the options they must consider.
    4. Image 4 could show the additional features and benefits your app offers.
    5. Image 5 could show what the final output looks like, and how uses will know what steps to take to improve their health.

Background:
(Who is the Sponsoring Organization?
Why is this challenge important? In ≤100 words)
Moody's is an essential component of the global capital markets, providing credit ratings, research, tools and analysis that contribute to transparent and integrated financial markets.
Built on the recognition that a company grows stronger by helping others, The Moody’s Foundation works to enhance its communities and the lives of its employees by providing grants and engaging in community service in local neighborhoods. The Moody’s Foundation, established in 2002 by Moody’s Corporation, partners with nonprofit organizations to support initiatives such as education in the fields of mathematics, finance, and economics, as well as workforce development, civic affairs, and arts and culture. For more information, please visit www.philanthropy.moodys.com.
This challenge helps students to understand the process of assessing risk and to help others make informed decisions around their health. It also introduces students to app design.
 

Links &Resources:
(anything you think would help a student to understand more fully or to provide additional clarification)
 
Here are some app development resources:
  • http://www.dreamspark.com/
  • http://thenextweb.com/mobile/2011/07/16/mobile-apps-a-look-at-what-makes-a-good-app-great/
  • http://www.socialstrategi.com/great-app-design/
Here are some resources about making healthy choices:
  • http://www.mhclife.com/Videos/Recipes/index.cfm
  • http://www.heart.org/HEARTORG/Conditions/More/ToolsForYourHeartHealth/Making-Healthy-Food-and-Lifestyle-Choices_UCM_310577_Article.jsp#.VjqDcCtWKRw
  • http://www.diabetes.org/food-and-fitness/food/what-can-i-eat/making-healthy-food-choices/
  • http://www.womenshealthmag.com/health/healthy-lifestyle-over-30
  • http://healthyeating.sfgate.com/good-bad-healthy-lifestyle-choices-8706.html

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